SEO Basics (Part 2): What's Involved in Keyword Ranking?

WHO SHOULD TAKE THIS COURSE:

Once you've researched, analyzed, and selected your keywords to target, how do you get them to rank at the top of search?

This course provides an overview on the importance of strong keyword targeting and then jumps into the activities that are necessary to move your keywords up the SERPs quickly.

This course is part of our 60-minute SEO Basics series, which is an essential place to start for anyone interested in getting a strong foundational understanding on the complex subject of Search Engine Optimization (SEO).

PREREQUISITES:

There are no pre-requisites for this course.

LEARNING OBJECTIVES:

During this 60-minute webinar, you will learn:

• Critical fundamentals of on-page and off-page SEO
• How to research, analyze and target Keywords
• Structured data and how it makes your site Google-bot crawl friendly

TOOLS USED DURING WEBINAR:

• Google Analytics
• Google Search Console
• SEMRush

OTHER RECOMMENDED COURSES:

If you find this webinar to be helpful, we highly recommend the rest of our SEO Basics webinar series.

For those more serious about SEO, we also recommend taking our intermediate and advanced deep-dive series on Keyword Targeting.